Hi, I'm Heba Jaleel!

I am a Brand Strategist and Experience Designer based in Brooklyn, New York with an MFA in Product Design from the School of Visual Arts. Currently, I'm working as a Design Strategist at Edenic Energy, a Climate Tech startup that is part of the Techstars Alabama EnergyTech Accelerator 2024 program. Central to my personal design philosophy is the belief in using design to enhance the lives of minority communities, particularly those facing socio-cultural challenges.

Brand Strategy | Visual Identity
Brand Strategy | Content Design
Brand Strategy | Design Research
Design Research | UX Prototyping
UX Design | UX Prototyping
Visual Identity | Marketing
Miscellaneous: Sketches
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