Self Lab
Self Lab is a service-app hybrid that combines guided activities and curated experiences to empower individuals and build stronger connections within their communities.
Self Lab is a short experimental project designed to encourage self-exploration and foster a deeper understanding of oneself. The project’s main goal was to create a safe and supportive space for individuals to express themselves freely while engaging in meaningful self-discovery. By blending introspection with interaction, Self Lab aims to help people uncover their strengths, embrace their identities, and cultivate a sense of personal growth and collective belonging.
DURATION
10 Weeks
ROLES
Visual Identity
Experimental Design
Marketing
LINK
Self Lab Short Film
Concept Exploration
Self lab is a space designed for self discovery. Its about helping you find your true purpose. It is a space with 2 hours of immersive experience in 4 unique rooms. You can click on the link above to watch a video on how the experience works.
Visual Identity
Self lab is a space Self Lab is more than a journey of self-empowerment; it’s a platform for uplifting the people and communities around you. At its heart is the L.A.B (Learn, Act, Build) initiative, dedicated to fostering community growth and improvement through thoughtfully curated events, impactful collaborations, and meaningful sponsorships. By bridging individual self-discovery with collective action, Self Lab aims to create a ripple effect where personal empowerment leads to stronger, more resilient communities. It’s a space where individuality meets shared purpose, encouraging participants to not only better themselves but also contribute to the well-being of those around them.
The visual identity of Self Lab reflects the spirit of exploration and experimentation at its core. Bold, dynamic, and playful, it was designed to encourage participants to embrace creativity, take risks, and have fun along the way. From vibrant colors to unconventional design elements, every aspect of the branding embodies the essence of trying new things, pushing boundaries, and finding comfort in stepping outside one’s comfort zone. This identity mirrors the project’s ethos: a celebration of curiosity, growth, and the limitless possibilities of self-discovery.
